Raising the Bar for Lawyers

Our program focuses on developing the key skills required of young lawyers, as identified by legal employers. Feel confident in your work, knowing you’re gaining knowledge to meet your organization’s expectations while establishing yourself as a valued, well-rounded attorney.

Finding Value in Free Consultations

May 13, 2013 By Eric Cooperstein

counselor-bigcounselor-bigcounselor-big

There are essentially two schools of thought on whether lawyers should offer free consultations to prospective clients. On one side are the lawyers who argue that their time and advice is valuable and that a free consultation undermines that value. These lawyers tend to practice in areas in which the client will be looking for very specific advice in the initial consultation. Requiring payment for an initial consultation reinforces to the client that the lawyer expects to get paid for his or her services. Requiring payment before or at the outset of a consultation also cuts down on clients who schedule an appointment but never show up.

On the other side are the attorneys for whom free consultations are commonly offered in their practice areas. This is particularly true for contingent fee work, such as personal injury, workers compensation, and plaintiff’s employment law. Other high-competition practice areas, such as bankruptcy and criminal law, tend toward free consultations. In these areas the free consultations are a way of convincing the client to visit your office to meet with you, at which point you have the opportunity to “close the deal” and convince the client to sign a representation agreement.

As one might expect, regardless of the practice area, newer and less-busy lawyers tend to offer more free consultations. Although one may give away some value in answering a prospective client’s questions for free, the good will that is built with the prospective client may lead to the person hiring the lawyer or referring friends to the lawyer. Somewhat paradoxically, as lawyers become more successful, they tend to be less willing to give away their time.

There is much room for creativity around initial consultations. In my practice of representing lawyers, I offer up to 15 minutes of an initial consultation for free, except that if the conversation runs longer than 15 minutes, I charge a minimum fee of about half my hourly rate. That way I can encourage lawyers to call me with quick, straightforward questions but I still can get paid for the value of my experience and advice if the question is more complex.

To learn more about finding value in free consultations, click here

Leave a Comment Read More

Struggle with Time Management? Step Two: Actually Use Your Task Management System

May 2, 2013 By Kathleen Post

executive_summaryexecutive_summaryexecutive_summary

Once you have a planning system in place (see first blog post on this topic), use it to create a master list that incorporates your personal and professional goals as well as existing and future projects.  One of the great time management ironies is that it takes time to make time—but a lot less time than most people think.  Set aside a half hour this week to create your master list and capture everything in one place.  Then plan to set aside 5-10 minutes once a week (for example, Sunday evening or Monday morning) to look at your master list, update it, and determine what needs to be done this upcoming week.  Flag the items that need to be done this week.  Then spend 2 minutes or less at the beginning and/or end of each day pulling from the weekly priorities into the plan for that day.  When working on your daily task lists, realistically assess the time it will take to get tasks done and the steps involved. A good rule of thumb is to estimate the time it will take and then double it.  Most of us underestimate the time it will take to get things done and then fail to deliver on time, don’t produce our highest quality work, or, most commonly, end up doing it last minute!  To create a smart daily task list, keep these tips in mind:

  • Keep tasks realistic, small, and achievable
  • If you cannot accomplish a certain task in one to two hours or, at the maximum, in one day, break the items down smaller
  • Give every task a deadline, starting from the end and working backwards to the present – and build in time for inevitable interruptions!
Leave a Comment Read More

Struggle with Time Management? Step One: Get a Good Task Management System

April 30, 2013 By Kathleen Post

strictly_bizstrictly_bizstrictly_biz

Now is always a good time to put a planning system into place if you don’t have one. Tracking goals, projects, action steps, tasks, and activities by keeping them “all in your head” or on post it notes scattered around the office is not a sustainable strategy for the long haul.  As you ascend the career and life ladder, things only get more complicated so it is smart to start early by putting strong task management strategies into place.  The idea is to capture all tasks, big and small, in a system that exists outside of your mind. Not only will this cut down on excessive mind clutter, which reduces anxiety and stress, but it will enable you to chart a proactive course towards your goals and feel fulfilled by what you’ve accomplished.  To find the right system for you, consider your preference for paper or technology. Do you prefer to write your tasks on paper and check them off?  On your computer or smart phone?  Combination?  Here are a few products to consider.  For paper planning options, check out www.franklincovey.com or www.levenger.com or search the Web for others.  In terms of electronic options, a simple word document or excel spreadsheet that tracks your tasks can be more than adequate.  There are also endless “apps” out there these days.  One free app I like is called Wunderlist – www.wunderlist.com.  It works across platforms so you can access it from your smartphone or online while you work and always have your list at the ready.  It’s simple and flexible for keeping track of both work and personal tasks.  The key here, no matter which route you choose to go in, is to find a system that you will actually use. A simple spiral bound notebook used together with an electronic calendaring tool such as Microsoft Outlook is a perfectly good system. Fancy isn’t the goal here.  Simple is the goal… because a simple system is a system that is actually used!

Leave a Comment Read More

Shop Supplies

April 23, 2013 By Eric Cooperstein

Ethics GraphicEthics GraphicEthics Graphic

Last week a lawyer wrote to me and asked if it was ethical to charge, in addition to a flat fee for representing a client in a matter, an additional “administrative fee” of $25 for copies, postage, and other costs that might be incurred in the matter. I see  these types of fees occasionally in retainer agreements, whether they’re hourly or flat.

The ethical question is not hard: all fees and costs must be reasonable. That leaves a lot of leeway, although there is authority that says that charges for costs should be related to the lawyer’s actual costs and not be a profit center for the firm.

If it’s difficult or time consuming to track costs for a particular client, you could charge a reasonable administrative fee. I would first want to track the costs in various client matters to see how much those costs typically run. But if ten clients’ costs are $100 and ten clients’ costs are zero, I don’t think it is reasonable to charge every client $50.

The practice of charging a vague administrative fee reminds me of when I go to my auto mechanic and there are charges on my bill for parts, for labor (per hour, by the way), and “shop supplies.” When I ask what that item means, the response is usually a noncommittal “Oh, you know. Rags and stuff.” No, actually, I don’t know. Rags? Seriously, you’re charging me extra for rags?

If you don’t want to bill separately for costs, fold them in to the hourly rate or flat fee you charge the client. Let’s leave the charges for shop supplies to the mechanics.

Leave a Comment Read More

A Positive Brand Takes More Than Just Showing Up

April 17, 2013 By Diane Costigan

Closing-Mortgage-Deal1Closing-Mortgage-Deal1Closing-Mortgage-Deal1

We’ve been reviewing the four components that make up a lawyer’s brand: technical skills, client service, dynamic approach and personal qualities.  Having a dynamic approach to your practice means that you look at it from a big picture, longer-term perspective.  Instead of flatly moving from assignment to assignment doing what’s expected of you and nothing more, you stretch yourself each step of the way.  You think through what the next steps of a project might be.  It means you are a forward thinker about what’s going on in the legal industry, your particular practice and the industries of your clients.

Having a growth approach to how you practice not only benefits you in that it expands your skill set and your knowledge base, it makes you more competitive, more efficient , more versatile. In short, it enables you to add more value.

Here are some questions to ask to help you have a dynamic approach your practice:

1.)   Save and Shave: If you’re working on an assignment that you’ve already done in the past, ask yourself how you can save time? Can you implement a precedent? Can you build on knowledge that you now have from the previous time? Then, challenge yourself to shave some time off how long it takes from the last time. Even if it’s just five minutes it will challenge you to be more efficient. Sometimes over-thinking and overworking is the enemy of value and quality. Just bringing this level of a strategic the strategic thinking to your assignment will add a layer of value that wasn’t there the last time. And, clients and supervisors always appreciate saving time and/or money.

2.)   Past, Present and Future:  Think about the clients you serve. The niche you may be in.  The industry those clients are in. What was going on five years ago? What’s going on now? What is coming down the pike in five years? Think through what that might mean.  How does that inform how you practice today? How does it inform how you might practice five years from now? How can you get out in front of that for yourself; for your practice group/organization; for your client’s?  Are there articles or client alerts you should be writing? Are there checklists you can be developing to help your client with what might be coming? Are there presentations and lectures you should start delivering to establish you as an expert or thought leader.

3.)   Lessons Learned:  If you’ve drafted a document or done a particular assignment several times, sit down, take five minutes and think through what have you learned from the first time you did it to the last time. What do you know now that you didn’t know then? For example, what are the top five problems that could come up and merger agreement and how do you work around them?

4.)   Style, Approach, Philosophy:  Ask yourself the question: what style of lawyer am I? What’s my philosophy and approach to things? So for example, if you’re a litigator, are you a “dog with a bone” deposer? Do you leave no stone unturned when it comes to trail preparation?  If you’re a corporate attorney, are you a “nice guy” s negotiator? Just being able to answer these questions or work them into a conversation with a client, whether internal or external, or a supervisor will send them a signal that you really think long, hard and strategically about not just “what” but “how” you’re practicing law.

Leave a Comment Read More

Finding Value in Free Consultations

May 13, 2013 By Eric Cooperstein

counselor-bigcounselor-bigcounselor-big

There are essentially two schools of thought on whether lawyers should offer free consultations to prospective clients. On one side are the lawyers who argue that their time and advice is valuable and that a free consultation undermines that value. These lawyers tend to practice in areas in which the client will be looking for very specific advice in the initial consultation. Requiring payment for an initial consultation reinforces to the client that the lawyer expects to get paid for his or her services. Requiring payment before or at the outset of a consultation also cuts down on clients who schedule an appointment but never show up.

On the other side are the attorneys for whom free consultations are commonly offered in their practice areas. This is particularly true for contingent fee work, such as personal injury, workers compensation, and plaintiff’s employment law. Other high-competition practice areas, such as bankruptcy and criminal law, tend toward free consultations. In these areas the free consultations are a way of convincing the client to visit your office to meet with you, at which point you have the opportunity to “close the deal” and convince the client to sign a representation agreement.

As one might expect, regardless of the practice area, newer and less-busy lawyers tend to offer more free consultations. Although one may give away some value in answering a prospective client’s questions for free, the good will that is built with the prospective client may lead to the person hiring the lawyer or referring friends to the lawyer. Somewhat paradoxically, as lawyers become more successful, they tend to be less willing to give away their time.

There is much room for creativity around initial consultations. In my practice of representing lawyers, I offer up to 15 minutes of an initial consultation for free, except that if the conversation runs longer than 15 minutes, I charge a minimum fee of about half my hourly rate. That way I can encourage lawyers to call me with quick, straightforward questions but I still can get paid for the value of my experience and advice if the question is more complex.

To learn more about finding value in free consultations, click here

Leave a Comment Read More

Struggle with Time Management? Step Two: Actually Use Your Task Management System

May 2, 2013 By Kathleen Post

executive_summaryexecutive_summaryexecutive_summary

Once you have a planning system in place (see first blog post on this topic), use it to create a master list that incorporates your personal and professional goals as well as existing and future projects.  One of the great time management ironies is that it takes time to make time—but a lot less time than most people think.  Set aside a half hour this week to create your master list and capture everything in one place.  Then plan to set aside 5-10 minutes once a week (for example, Sunday evening or Monday morning) to look at your master list, update it, and determine what needs to be done this upcoming week.  Flag the items that need to be done this week.  Then spend 2 minutes or less at the beginning and/or end of each day pulling from the weekly priorities into the plan for that day.  When working on your daily task lists, realistically assess the time it will take to get tasks done and the steps involved. A good rule of thumb is to estimate the time it will take and then double it.  Most of us underestimate the time it will take to get things done and then fail to deliver on time, don’t produce our highest quality work, or, most commonly, end up doing it last minute!  To create a smart daily task list, keep these tips in mind:

  • Keep tasks realistic, small, and achievable
  • If you cannot accomplish a certain task in one to two hours or, at the maximum, in one day, break the items down smaller
  • Give every task a deadline, starting from the end and working backwards to the present – and build in time for inevitable interruptions!
Leave a Comment Read More

Struggle with Time Management? Step One: Get a Good Task Management System

April 30, 2013 By Kathleen Post

strictly_bizstrictly_bizstrictly_biz

Now is always a good time to put a planning system into place if you don’t have one. Tracking goals, projects, action steps, tasks, and activities by keeping them “all in your head” or on post it notes scattered around the office is not a sustainable strategy for the long haul.  As you ascend the career and life ladder, things only get more complicated so it is smart to start early by putting strong task management strategies into place.  The idea is to capture all tasks, big and small, in a system that exists outside of your mind. Not only will this cut down on excessive mind clutter, which reduces anxiety and stress, but it will enable you to chart a proactive course towards your goals and feel fulfilled by what you’ve accomplished.  To find the right system for you, consider your preference for paper or technology. Do you prefer to write your tasks on paper and check them off?  On your computer or smart phone?  Combination?  Here are a few products to consider.  For paper planning options, check out www.franklincovey.com or www.levenger.com or search the Web for others.  In terms of electronic options, a simple word document or excel spreadsheet that tracks your tasks can be more than adequate.  There are also endless “apps” out there these days.  One free app I like is called Wunderlist – www.wunderlist.com.  It works across platforms so you can access it from your smartphone or online while you work and always have your list at the ready.  It’s simple and flexible for keeping track of both work and personal tasks.  The key here, no matter which route you choose to go in, is to find a system that you will actually use. A simple spiral bound notebook used together with an electronic calendaring tool such as Microsoft Outlook is a perfectly good system. Fancy isn’t the goal here.  Simple is the goal… because a simple system is a system that is actually used!

Leave a Comment Read More

Shop Supplies

April 23, 2013 By Eric Cooperstein

Ethics GraphicEthics GraphicEthics Graphic

Last week a lawyer wrote to me and asked if it was ethical to charge, in addition to a flat fee for representing a client in a matter, an additional “administrative fee” of $25 for copies, postage, and other costs that might be incurred in the matter. I see  these types of fees occasionally in retainer agreements, whether they’re hourly or flat.

The ethical question is not hard: all fees and costs must be reasonable. That leaves a lot of leeway, although there is authority that says that charges for costs should be related to the lawyer’s actual costs and not be a profit center for the firm.

If it’s difficult or time consuming to track costs for a particular client, you could charge a reasonable administrative fee. I would first want to track the costs in various client matters to see how much those costs typically run. But if ten clients’ costs are $100 and ten clients’ costs are zero, I don’t think it is reasonable to charge every client $50.

The practice of charging a vague administrative fee reminds me of when I go to my auto mechanic and there are charges on my bill for parts, for labor (per hour, by the way), and “shop supplies.” When I ask what that item means, the response is usually a noncommittal “Oh, you know. Rags and stuff.” No, actually, I don’t know. Rags? Seriously, you’re charging me extra for rags?

If you don’t want to bill separately for costs, fold them in to the hourly rate or flat fee you charge the client. Let’s leave the charges for shop supplies to the mechanics.

Leave a Comment Read More

A Positive Brand Takes More Than Just Showing Up

April 17, 2013 By Diane Costigan

Closing-Mortgage-Deal1Closing-Mortgage-Deal1Closing-Mortgage-Deal1

We’ve been reviewing the four components that make up a lawyer’s brand: technical skills, client service, dynamic approach and personal qualities.  Having a dynamic approach to your practice means that you look at it from a big picture, longer-term perspective.  Instead of flatly moving from assignment to assignment doing what’s expected of you and nothing more, you stretch yourself each step of the way.  You think through what the next steps of a project might be.  It means you are a forward thinker about what’s going on in the legal industry, your particular practice and the industries of your clients.

Having a growth approach to how you practice not only benefits you in that it expands your skill set and your knowledge base, it makes you more competitive, more efficient , more versatile. In short, it enables you to add more value.

Here are some questions to ask to help you have a dynamic approach your practice:

1.)   Save and Shave: If you’re working on an assignment that you’ve already done in the past, ask yourself how you can save time? Can you implement a precedent? Can you build on knowledge that you now have from the previous time? Then, challenge yourself to shave some time off how long it takes from the last time. Even if it’s just five minutes it will challenge you to be more efficient. Sometimes over-thinking and overworking is the enemy of value and quality. Just bringing this level of a strategic the strategic thinking to your assignment will add a layer of value that wasn’t there the last time. And, clients and supervisors always appreciate saving time and/or money.

2.)   Past, Present and Future:  Think about the clients you serve. The niche you may be in.  The industry those clients are in. What was going on five years ago? What’s going on now? What is coming down the pike in five years? Think through what that might mean.  How does that inform how you practice today? How does it inform how you might practice five years from now? How can you get out in front of that for yourself; for your practice group/organization; for your client’s?  Are there articles or client alerts you should be writing? Are there checklists you can be developing to help your client with what might be coming? Are there presentations and lectures you should start delivering to establish you as an expert or thought leader.

3.)   Lessons Learned:  If you’ve drafted a document or done a particular assignment several times, sit down, take five minutes and think through what have you learned from the first time you did it to the last time. What do you know now that you didn’t know then? For example, what are the top five problems that could come up and merger agreement and how do you work around them?

4.)   Style, Approach, Philosophy:  Ask yourself the question: what style of lawyer am I? What’s my philosophy and approach to things? So for example, if you’re a litigator, are you a “dog with a bone” deposer? Do you leave no stone unturned when it comes to trail preparation?  If you’re a corporate attorney, are you a “nice guy” s negotiator? Just being able to answer these questions or work them into a conversation with a client, whether internal or external, or a supervisor will send them a signal that you really think long, hard and strategically about not just “what” but “how” you’re practicing law.

Leave a Comment Read More

Finding Value in Free Consultations

May 13, 2013 By Eric Cooperstein

counselor-bigcounselor-bigcounselor-big

There are essentially two schools of thought on whether lawyers should offer free consultations to prospective clients. On one side are the lawyers who argue that their time and advice is valuable and that a free consultation undermines that value. These lawyers tend to practice in areas in which the client will be looking for very specific advice in the initial consultation. Requiring payment for an initial consultation reinforces to the client that the lawyer expects to get paid for his or her services. Requiring payment before or at the outset of a consultation also cuts down on clients who schedule an appointment but never show up.

On the other side are the attorneys for whom free consultations are commonly offered in their practice areas. This is particularly true for contingent fee work, such as personal injury, workers compensation, and plaintiff’s employment law. Other high-competition practice areas, such as bankruptcy and criminal law, tend toward free consultations. In these areas the free consultations are a way of convincing the client to visit your office to meet with you, at which point you have the opportunity to “close the deal” and convince the client to sign a representation agreement.

As one might expect, regardless of the practice area, newer and less-busy lawyers tend to offer more free consultations. Although one may give away some value in answering a prospective client’s questions for free, the good will that is built with the prospective client may lead to the person hiring the lawyer or referring friends to the lawyer. Somewhat paradoxically, as lawyers become more successful, they tend to be less willing to give away their time.

There is much room for creativity around initial consultations. In my practice of representing lawyers, I offer up to 15 minutes of an initial consultation for free, except that if the conversation runs longer than 15 minutes, I charge a minimum fee of about half my hourly rate. That way I can encourage lawyers to call me with quick, straightforward questions but I still can get paid for the value of my experience and advice if the question is more complex.

To learn more about finding value in free consultations, click here

Leave a Comment Read More

Shop Supplies

April 23, 2013 By Eric Cooperstein

Ethics GraphicEthics GraphicEthics Graphic

Last week a lawyer wrote to me and asked if it was ethical to charge, in addition to a flat fee for representing a client in a matter, an additional “administrative fee” of $25 for copies, postage, and other costs that might be incurred in the matter. I see  these types of fees occasionally in retainer agreements, whether they’re hourly or flat.

The ethical question is not hard: all fees and costs must be reasonable. That leaves a lot of leeway, although there is authority that says that charges for costs should be related to the lawyer’s actual costs and not be a profit center for the firm.

If it’s difficult or time consuming to track costs for a particular client, you could charge a reasonable administrative fee. I would first want to track the costs in various client matters to see how much those costs typically run. But if ten clients’ costs are $100 and ten clients’ costs are zero, I don’t think it is reasonable to charge every client $50.

The practice of charging a vague administrative fee reminds me of when I go to my auto mechanic and there are charges on my bill for parts, for labor (per hour, by the way), and “shop supplies.” When I ask what that item means, the response is usually a noncommittal “Oh, you know. Rags and stuff.” No, actually, I don’t know. Rags? Seriously, you’re charging me extra for rags?

If you don’t want to bill separately for costs, fold them in to the hourly rate or flat fee you charge the client. Let’s leave the charges for shop supplies to the mechanics.

Leave a Comment Read More

A Positive Brand Takes More Than Just Showing Up

April 17, 2013 By Diane Costigan

Closing-Mortgage-Deal1Closing-Mortgage-Deal1Closing-Mortgage-Deal1

We’ve been reviewing the four components that make up a lawyer’s brand: technical skills, client service, dynamic approach and personal qualities.  Having a dynamic approach to your practice means that you look at it from a big picture, longer-term perspective.  Instead of flatly moving from assignment to assignment doing what’s expected of you and nothing more, you stretch yourself each step of the way.  You think through what the next steps of a project might be.  It means you are a forward thinker about what’s going on in the legal industry, your particular practice and the industries of your clients.

Having a growth approach to how you practice not only benefits you in that it expands your skill set and your knowledge base, it makes you more competitive, more efficient , more versatile. In short, it enables you to add more value.

Here are some questions to ask to help you have a dynamic approach your practice:

1.)   Save and Shave: If you’re working on an assignment that you’ve already done in the past, ask yourself how you can save time? Can you implement a precedent? Can you build on knowledge that you now have from the previous time? Then, challenge yourself to shave some time off how long it takes from the last time. Even if it’s just five minutes it will challenge you to be more efficient. Sometimes over-thinking and overworking is the enemy of value and quality. Just bringing this level of a strategic the strategic thinking to your assignment will add a layer of value that wasn’t there the last time. And, clients and supervisors always appreciate saving time and/or money.

2.)   Past, Present and Future:  Think about the clients you serve. The niche you may be in.  The industry those clients are in. What was going on five years ago? What’s going on now? What is coming down the pike in five years? Think through what that might mean.  How does that inform how you practice today? How does it inform how you might practice five years from now? How can you get out in front of that for yourself; for your practice group/organization; for your client’s?  Are there articles or client alerts you should be writing? Are there checklists you can be developing to help your client with what might be coming? Are there presentations and lectures you should start delivering to establish you as an expert or thought leader.

3.)   Lessons Learned:  If you’ve drafted a document or done a particular assignment several times, sit down, take five minutes and think through what have you learned from the first time you did it to the last time. What do you know now that you didn’t know then? For example, what are the top five problems that could come up and merger agreement and how do you work around them?

4.)   Style, Approach, Philosophy:  Ask yourself the question: what style of lawyer am I? What’s my philosophy and approach to things? So for example, if you’re a litigator, are you a “dog with a bone” deposer? Do you leave no stone unturned when it comes to trail preparation?  If you’re a corporate attorney, are you a “nice guy” s negotiator? Just being able to answer these questions or work them into a conversation with a client, whether internal or external, or a supervisor will send them a signal that you really think long, hard and strategically about not just “what” but “how” you’re practicing law.

Leave a Comment Read More

Time Matters

April 9, 2013 By Eric Cooperstein

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The debate over the wisdom of the billable hour has once again come alive in the blawgosphere in the wake of the recent disclosure of indiscreet emails exchanged by DLA Piper lawyers and Steven Harper’s recent op-ed in the New York Times, “The Tyranny of the Billable Hour.

Harper’s commentary very nearly gets it right. In a larger firm, billing by the hour tends to be abused because the associates and junior partners serve two masters: the client and the firm. The requirement to bill a certain number of hours per year, combined with the lack of discretion over what time is ultimately charged to the client, sometimes results in exorbitant bills to the clients.

But the problem is not that charging by the hour is inherently unethical or that an alternative fee arrangement is inherently fairer or more cost effective for the client. Time is a commodity. There are only so many working hours in a week. If you want a piece of my time, you pay for it. But as a sole practitioner, I have completely control over the fees I charge my clients. I am sensitive to the idea that clients do not want to be nickeled and dimed for every voicemail, email, and text message. So I write off, on average, about 10% to 20% of the time I spend on client matters. None of my clients complain that I bill by the hour.

Alternative fees certainly have their place. Both corporate and individual clients may like the certainty of a flat fee. As I point out in my presentation on alternative fees, however, flat fees may require the lawyer to take on a risk that is not present with hourly fees: the risk that the matter will take more time than the lawyer expected, perhaps because of facts the lawyer does not yet know. This is one reason why it is so difficult to implement flat fees for litigation- the course of the matter is unpredictable.

Nor are flat fees inherently more fair than hourly fees. Not too long ago I hired a plumber who would only quote me a flat fee for a rather small job. I was suspicious but I needed the work done. Sure enough, the job went quickly and I ended up paying more on an hourly basis than I charge my clients for legal work. And I felt ripped off and I will never hire that company again.

It’s not the billable hour that is bad; it’s the abuse of it that gives lawyers a bad name.

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Your Personality Weaves Its Way Into Your Brand

April 2, 2013 By Diane Costigan

counselor-bigcounselor-bigcounselor-big

Of the four components that make up a lawyer’s brand, the first three (technical skills, client service and dynamic approach) deal directly with the law: executing legal skills; delivering those skills and refining them along the way. Although it’s important to focus on the first three components of your brand, the 4th piece, “personality”, can be the secret weapon differentiator that helps you stand out from the crowd. It’s a chance for you to leverage all the things that make you interesting and appealing in your interactions with people.

With respect to your brand, the more positive things people remember about you the more they will remember to remember you. At the root of “personality” is the question: are you somebody who people want to spend time with? Could they envision being stuck in a conference room into the wee hours of the night eating take-out food and having a pleasant experience with you? That’s the goal here.

On the flipside, what you don’t want to happen is what I call the “door duck”. Are people ducking into their doorways when they see you coming down the hall? If so, you might want to reflect on how your personality maybe compromising your brand?

Here are some things to consider highlighting with respect to the personality piece of your brand:

1.)   Interests: What is it that you do in your non-work, non-legal time? Have you climbed Mount Kilimanjaro? Have you done an Ironman? Are you an expert marksmen? The more extreme (albeit appropriate) the better. All of these can set you apart from the competition.  They send a signal that your disciplined, committed and not afraid of challenge.

2.)   Impacts:  What impact do you have on people?  What impression do you leave? Are you a morale booster? Are you the class clown who makes everyone feel light and happy? Are you witty and charming making people want to stay in conversations with you?  All of these can leave a positive impression and encourage future interaction.

3.)   Values: What are your greatest core values? How can they leave a positive impact on people? Are you involved in a charity that you love dearly? Are you known for being the absolute family man/woman? Are you deeply involved in your political party? These all create opportunities for connection.

The key take away here is that being a lawyer doesn’t mean you have to talk about the law 24/7.  In fact, quite the opposite. To build those lasting relationships and leave those positive impressions, you’re going to want to have a few things in your pocket that are just about you to weave into conversations. Sometimes, those are the positive things that really stick in other people’s brains.  Especially if it relates to a connection or shared interest you may have.

Believe it or not, there is more to life and your career than the law.

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REASONS NOT TO CHOOSE JOINDER OF CLAIMS

September 7, 2012 By Charlie Rose

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Given the advantages of joinder, and the res judicata risk of not asserting all possible claims, what would be the reason to refrain from stacking multiple claims together against your adversary in a lawsuit?  Let’s consider three primary potential disadvantages that come immediately to mind.  First, surrounding one good claim with many weaker claims does not enhance the quality of the lawsuit or create any leverage for settlement.  In fact, it has the opposite effect.  If your client’s circumstance gives rise to only one relatively strong claim, then focus on that claim and do not bother with other weaker claims.  There are three primary audiences for your assertion of claims–opposing party and counsel, the judge and (someday) the jury.  Each audience will be unimpressed by your lawsuit if you disguise your one meritorious claim with claims of questionable value.  Your opposition will be less inclined to pay you top dollar to settle, the judge may be more inclined to dismiss the entire lawsuit if there are too many unsound claims attached, and a jury might just conclude at trial that your efforts to stretch signify a frivolous lawsuit.

Second, the more claims you assert the easier it is to lose focus and begin diverting your attention to the non-essential claims.  If you are working on a contingency fee you can end up spending too much time and resources thinking about and pursuing claims that may not really add any value to the litigation.

Third, just as asserting more claims increases the cost of defense for the defendant, this practice can easily increase the cost for the plaintiff or plaintiff’s counsel (depending upon the nature of the fee arrangement).  It may not cost much to dictate an additional count when drafting your complaint, but each new count may cause you to respond to a motion for summary judgment or other motion attacking the claim’s merit, it will almost certainly increase the scope of discovery and may make formal discovery tools more expensive in their application.  A plaintiff’s deposition, for example, in a case with one count tends to be shorter than a plaintiff’s deposition in a case asserting six counts.

Since there are both advantages and disadvantages to stacking multiple claims together, one approach will never fit all circumstances – there is no one right approach.  You should consider all of these factors when deciding in the context of your specific case which approach is better for your client and worse for the opposing party.  Finally, due to the fact that complaints can be amended, you are not stuck with the original conclusion all the way through to trial, since a method exists to add or delete claims after the original case filing.

The only other rules of great general significance concerning the joinder of claims are those that govern the filing of counterclaims, cross-claims and third-party claims.  That, however, is a subject for a different blog post.

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THE INFORMAL DISCOVERY PROCESS

August 24, 2012 By Charlie Rose

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In order to really understand (analyze) your client’s case, you must engage in a fact-finding investigation. This comes in two forms: (a) formal discovery conducted under the applicable rules of civil procedure that is compelled from others; and (b) informal discovery conducted completely outside the ambit of any rules of civil procedure and mostly that which is voluntarily given to the advocate by others. Why is such investigation needed?  There are several reasons.

First, you are going to be bound by the facts of the case.  You need to know what they are. Many lawyers espouse the theory that cases are won and lost based mainly upon the facts. There is some truth to this because it is the application of the law to the facts that determines outcomes. Remember, the sole purpose of a civil trial is resolve disputed questions of fact.  Where significant facts are not essentially disputed, courts typically enter judgment by motion rather than trial. But even in motion practice, before you can determine what the facts are and whether they are disputed, you must first uncover the facts. The facts empower you to obtain the client’s goals.

In a sense, informal discovery can be defined by what it is not. It is not generally governed by any rules, scheduling orders, or official approved techniques. Unlike formal discovery, informal discovery may begin at any time you are considering a possible lawsuit and requires no court permission or supervision. Informal discovery is a short-hand description for the unregulated fact investigation undertaken by an advocate, or under the supervision of the advocate, in order to perform case analysis, garner evidence in support of a client’s claim or defense, discover adverse information that might defeat the client’s claim, or simply to reveal additional sources of information that might bear on the client’s claim.

You will engage in some degree of informal discovery on virtually every case and, in most cases, actually perform such investigation before the case is filed, after it is filed, and continue it up until the eve of trial. It can reveal information more profound than that procured under the rules of civil procedure and yet can be much more cheaply obtained. The strategic use of informal discovery can also be critical because it occurs under your opponent’s radar. Although informal discovery is almost universally ignored in civil procedure courses, it is worthy of discussion for real advocates planning to win actual cases–people like you.

The starting point though is usually with the leads given by the client. The client may have some idea of the identity of other witnesses or involved parties. The client can give you information about where the occurrence in question took place to permit a viewing of the scene. The client may also turn over documents that reference other documents in the possession of third parties that might be obtained on request. Beyond these client-directed sources, think in terms of finding relevant people, documents and tangible evidence using common sense and any real-world experiences.  So how do you decide what to look into?  Go back and look at how you first analyzed the case, the seeds of where you need to conduct informal discovery are planted there.

How do you decide what information you might need to develop during informal discovery?  Case analysis, which we just discussed, is going to be your guide. To this end, you should consider preparing some type of “Proof Chart” which will be helpful in providing organizational structure to the advocate’s intuition. This proof chart, which may be very rudimentary at the outset of the case, will essentially help the advocate determine where their client’s anticipated case has evidentiary strength and weakness.  Once you have done that you can move on to supporting areas of strength (corroboration) and trying to find evidence that fills the gaps, or weak areas (substantiation).  The chart should have the elements that the law prescribes for the cause of action, or defense, and then apply the facts currently available to those elements.  It can serve as an excellent visual reminder that focuses your discovery.

Methods of informal discovery should include witness interviews, Police Departments, Department of Motor Vehicles, Telephone Directories, Public Universities, Credit Reporting Services, County Tax Records , Libraries, Newspapers, Federal Government Offices, Internet,  and Post Office.  Technology can be particularly useful.  I cannot imagine not searching social networking sites to for potential information in this day and age.  While witness interviewing techniques go beyond the purpose of this blog, much of what we will discuss concerning depositions will be applicable during interviews as well.

Remember, fact research is just as important, if not more important, than the legal research that you will do for the client.  Make sure you know how to make it happen.  In our next post we will talk about pleadings and response to pleadings.

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THE PROBLEM, THE PRIZE AND THE PROCESS

August 17, 2012 By Charlie Rose

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Every civil matter begins with a client having a legal problem that requires the expertise and guidance of an advocate. The human story underneath the surface of the legal issue is often the most persuasive issue that a jury will have interest in. While this type of persuasive issue is often not controlling during the pretrial litigation, advocates would be well advised to remain sensitive to the issue behind the issue. If and when the case becomes a trial, those human issues become an integral part of case analysis and the development of legal theories, factual theories and moral themes.

At the opposite end from the problem is the prize–the goal sought by the client. Often the client’s goal is clear to the advocate and the client. While a client’s goals may be clear that does necessarily mean they are attainable. Regardless of the legal issue, almost all clients need counseling by their attorney to adjust their expectations or goals for the representation so that the can properly understand what the law will allow. There are other situations where the client is concerned or upset about some situation or occurrence but is not sure what to do. It will be your job to sort through the convoluted tale to find out whether there is any problem for which the law affords any remedy that is feasible. Identifying the prize, and the potential acceptable solutions is often a large part of representing clients. It also leads you to the proper process to make that happen.

In between the problem and the prize lies the process of adjudication– the way in which the advocate most effectively moves their client from problem to prize. This becomes the focus of “the necessary” discussed in an earlier blog post.

Pretrial advocacy begins with the initial presentation of the prospective client to the advocate for consultation and possible representation. The would-be client already has a legal problem at this time and is looking for help in resolving that problem. The process involves a number of intermediate steps once the attorney-client relationship has been formed and the pretrial portion of advocacy concludes in one of three ways–with a (1) court ruling on a dispositive motion, (2) a voluntary agreement to settlement the dispute, or (3) the commencement of a trial.

The seven-step process that represents the “normal” flow of a case includes (1) Formation of the attorney client relationship, (2) Initial case analysis, planning, and preparation, (3) Pleadings and attacks on pleadings, (4) Formal discovery, both written and oral, (5) Motion practice, (6) Settlement, and sometimes (7) trial. We will look at each of these to see if we can identify a checklist of things you should think about.

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PRETRIAL PRACTICE

August 10, 2012 By Charlie Rose

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While Pretrial Advocacy is one component of the advocacy experience, and quite frankly an important one, you should always consider where pretrial advocacy fits into the entire litigation process – using it to complement and support the representation of your client. In a certain sense this is a journey to discover how the system of civil adjudication works, to develop pretrial advocacy skills, and to combine your knowledge of the law with your persuasive skills – making you a superior advocate for your client. My ultimate goal is to empower you to put your clients in the best possible position to reach their litigation goals. Regardless of your level of expertise, our time together should help you develop practical and insightful analysis into the dynamics of pretrial advocacy.
We will combine this practical outlook with analysis that offers an appreciation of, and discussion about, the broader issues that matter to advocates everywhere. These broader issues arise under the topics of ethics, professionalism and the major policies implicated by pretrial adjudication in the United States. These broader perspectives help light the way and uncover the pitfalls awaiting unwary litigation travelers. Pretrial Advocacy is one component of the advocacy experience. Superior Advocates will consider where pretrial advocacy fits into the adjudicative process – using it to complement and support the representation of the client.

To appreciate pretrial advocacy, you should reflect upon where the pretrial process fits into civil adjudication. Every civil matter begins with a client having a legal problem that requires the expertise and guidance of an advocate. These legal problems are as diverse as the permutations of human behavior. They spring forth as issues based in large part upon human nature, and the human story underneath the surface of the legal issue is often the most persuasive issue that a jury will have interest in. While this type of persuasive issue is often not controlling during the pretrial litigation, advocates would be well advised to remain sensitive to the issue behind the issue. If and when the case becomes a trial, those human issues become an integral part of case analysis and the development of legal theories, factual theories and moral themes.

I call this approach to taking care of clients the Problem, the Prize, and the Process. In my next post will talk about how to use that structure to get started.

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INITIAL CASE ANALYSIS, PLANNING & PREPARATION

August 3, 2012 By Charlie Rose

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Learning how to perform competent case analysis and conduct adequate initial preliminary case preparation and planning is crucial.  Doing these things–and doing them well–often is what separates the extraordinary from the merely competent in pretrial advocacy. To accomplish the first of these tasks–case analysis–you must choose an organizational construct that processes information, prioritizes the value of that information and then identifies crucial legal and factual issues applicable to the case.

The choice for how to do this is as varied as the Advocates who analyze cases. Many different types of organizational techniques exist allowing you to get a handle on this process, but not all techniques are created equally. This is an important step, because the way you conduct case analysis has long-term consequences. It affects the clarity and persuasiveness of your position throughout the litigation, and either assists you or prevents you from identifying potentially case dispositive issues at a point where they can be properly addressed.

A superior case analysis (1) assists advocates in understanding the relevant legal and factual issues, (2) brings clarity and focus to the issues the advocate wishes to emphasize, and (3) provides a moral theme for the duration of the pretrial phase of litigation with a view toward enabling a jury to decide the case in the client’s favor in the event trial becomes necessary.  So how to do it?  There are seven general steps that you normally perform when you get a case.  They include:

    •          Organize the case file: use chronologies, time lines and topics
    •          Identify the procedural and substantive legal issues

    •          Identify the factual issues: separate facts into the good, the bad and the downright ugly

    •          Connect the facts to the law

    •          Identify the moral theme: the sense of injustice, or “the most appalling thing”

    •          Plan your presentation in reverse: from closing argument through the case-in-chief to opening statement (consider your opponent’s case as well)

    •          Verify the evidence: ensure that you have the witnesses to admit sufficient evidence to support your legal theory, factual theory, and moral theme.

While case analysis is certainly the starting point for the planning and preparation of the new case, it is also an undertaking that continues throughout the entire course of the proceeding – it permeates virtually every aspect of pretrial advocacy.  Despite those facts, it is only one part of the preparation and planning for litigation.  You need to undertake additional tasks and face other key issues at the beginning of the case.  Much of the informal fact investigation into the merits of both the possible claims and defenses that have been or might be raised occurs now.  If you represent the claimant you will need to address other vital concerns at the outset such as considering what claims to join together and determining what other persons or entities should be made a party to the anticipated lawsuit either because of strategic importance or legal necessity.  In general terms if you use the 7 following steps you will be on the right track.  They are:

    •          Case Analysis

    •          Informal Fact Investigation

    •          Joinder of Claims

    •          Additional Parties

    •          Subject Matter Jurisdiction

    •          Personal Jurisdiction

    •          Venue

As you might imagine, these seven steps capture the essence of an entire course in civil procedure by placing it in context as you represent clients.  Once you’ve identified the lay of the lay land so to speak, things get interesting.  Let’s look at the informal discovery process.

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